This is an interesting thread!

I don’t envy the design/concept/sales&marketing guys at GM who have to make the decisions about what will and won’t be on a new car and/or what the price points will be…predicting what the public really want’s and will really pay for and what they’ll see as true “value” is perhaps one of the most complicated aspects of being an automotive manufacturer today.

I hear that a lot of enthusiasts want “performance” and not so much creature comforts but while they say that, they concurrently forget that most of the “base” comforts we all take for grated today either didn’t exist or were only offered on top of the line luxury vehicles in the 60’s and early 70’s…I’m not sure how many of the enthusiasts really want to do without much of those “extras” for the sake of a few tenths of a second ET.

Also (and not to state the obvious, but) while the enthusiast community is important, it will not be what does or does not keep the Camaro around long-term….it if doesn’t have a broad appeal compared to other coupes/sport coups it won’t last.

 

yea ford needs some competition and the heavy GTO isnt cutting it

 

well put

 

pretty much stuff i said earlier.

Id also like to state this and this from talking to people. Alot of cars have an image when i talk to people they say oh thats a poor mans vett and then i sorta question them and its more a perception of cheap performance comparatively with other cars in the market. The camaro has an image as a cheap performance car whether your basing that on comparatively to current cars or from older camaros. it doesn't really matter who you talk to.

Perception goes a long way and that is clearly evident with the American auto makers struggling now to sell car because people think they are complete garbage. So that means When people go to buy a new car if there in the market for a luxury orientated car there going to probably pass on the new camaro it doesn't matter how refined the interior is with head and a/c seats and hud, nav, hid.... The only other factor that would make people look at a car they normally wounldnt is price and thats because people are cheap.

 

No it's not a joke. If you did your homework first, you'd have been more informed.

The supplier price is printed on the invoice from GM. The dealership is required to show you that. There is no negotiating the price if you are using the supplier program. Dealership participation in supplier pricing is voluntary. They are NOT required to offer supplier pricing on any vehicle. All of this is spelled out on the GM Supplier Discount website.

2007 Chevy Cobalt 1SS base pkg
MSRP - $18,900
GM Supplier - $18,276.34 (not including any available incentives)
Invoice - $17,894 (from kbb.com)

When you are buying an entry level type vehicle, the MSRP markup over invoice just inst as much as you'd think.